Small store survival: success strategies for retailers

Book Cover
Average Rating
Publisher:
J. Wiley,
Pub. Date:
[1997]
Language:
English
Description
"Small Store Survival should challenge retailers' views of smallstore retailing by questioning key areas of business. What is thevision for the store in 10 years? How have the customers changedover the past few years? How current are the managers about whatcustomers genuinely like and dislike? What is being done toattract, educate, and motivate the best retail talent in the area?How effective is the merchandising strategy? What plans exist forsuccession? "The real lesson of this study is that the best retailers neverstop learning. They never stop growing. They never lose theirenthusiasm for the customers and the business. And they never ceaseto revel in change and the chance to deal with it." --from theExecutive Summary of Small Store Survival Small Store Survival Over the past decade, thousands of small retail stores have fallenvictim to overwhelming competition from huge discount chainsdetermined to take in every retail dollar in sight. But noteveryone succumbs to the megastore invasion; many small retailersgrow and prosper in spite of this cutthroat competition. How dothey do it? Even more important, how can you do it? Small Store Survival is the how-to book that belongs behind thecounter of every independent retail store. It analyzes small-storeoperation in detail and lays out optimal survival strategies andtactics for seven key areas of business practice that are criticalto success: customer service, marketing, merchandising, storeoperations, management, human resources, and finance. Its clear andlogical organization enables you to evaluate your businesspractices function by function, identify strengths and weaknesses,and develop action plans to improve operations in each of thesecrucial functions. Written by a team of experts from Arthur Andersen LLP, this guidepresents detailed solutions and best practices culled from retailersurveys, site visits, and industry research. Its recommendationsare applicable to a broad variety of retail formats, includingstores that specialize in apparel; appliances; books; drugs,health, and beauty care products; electronics; hardware; home andgarden supplies; pets and pet supplies; as well as other specialtystores. Numerous case studies illustrate the problems that plaguemany retailers and demonstrate ways you can overcome theseobstacles and improve your business. You'll learn how to: * Identify customer expectations and meet or exceed them at everyturn * Identify, pursue, and capture a distinct customer market * Establish a vision and culture for your store, plan where thecompany needs to go, and take steps to get there * Compete for quality employees and, once you hire them, keep them * Establish budgetary controls and contain costs * Negotiate effectively for favorable terms from vendors andsuppliers The most successful retailers never stop learning, growing, andadapting to changing circumstances. The hundreds of sound ideaspresented in this study were developed and implemented by the mostsuccessful small store operators in the industry. Here is yourchance to learn and grow with them by adapting these solutions toyour own business needs.
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Grouping Information

Grouped Work IDec41fdfa-3b63-c23a-de1c-c5d4b1796d1f
Grouping Titlesmall store survival success strategies for retailers
Grouping Authorarthur andersen llp
Grouping Categorybook
Last Grouping Update2018-10-10 01:06:21AM
Last Indexed2019-10-13 04:18:26AM

Solr Details

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owning_location_steamboatlibrarySSCL Bud Werner Library
primary_isbn9780471164685
publishDate1997
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Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b14685115BookBooksEnglishJ. Wiley, [1997]xiii, 386 pages : illustrations ; 24 cm.
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scoping_details_steamboatlibrary
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b14685115.i15973207On ShelfOn Shelffalsetruetruefalsefalsetrue32, 33, 34, 35, 51, 52, 53, 54, 31
seriesNational Retail Federation
series_with_volumeNational Retail Federation|
subject_facetMarketing -- Management
Retail trade -- Management
Small business -- Management
Stores, Retail -- Management
title_displaySmall store survival : success strategies for retailers
title_fullSmall store survival : success strategies for retailers / Arthur Andersen LLP
title_shortSmall store survival
title_subsuccess strategies for retailers
topic_facetManagement
Marketing
Retail trade
Small business
Stores, Retail