The Complete guide to special event management: business insights, financial advice, and successful strategies from Ernst & Young, consultants to the Olympics, the Emmy Awards, and the PGA tour

Book Cover
Average Rating
Publisher:
Wiley,
Pub. Date:
[1992]
Language:
English
Description
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. It also covers every stage of marketing, logistics, finance, concessions and public relations.
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Grouping Information

Grouped Work ID 7425d6cb-12ce-9f45-cb6e-80b3b7d3dbea
Grouping Title complete guide to special event management business insights financial advice and successful strateg
Grouping Author ernst young
Grouping Category book
Last Grouping Update 2018-05-03 01:19:13AM
Last Indexed 2018-07-12 03:47:34AM

Solr Details

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auth_author2 Catherwood, Dwight W., Van Kirk, Richard L.
author2-role Catherwood, Dwight W., Ernst & Young., Van Kirk, Richard L.
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id 7425d6cb-12ce-9f45-cb6e-80b3b7d3dbea
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local_callnumber_steamboatlibrary 658.456 COM
owning_library_steamboatlibrary Steamboat Springs Community Libraries
owning_location_steamboatlibrary SSCL Bud Werner Library
primary_isbn 9780471549086
publishDate 1992
record_details ils:.b11471839|Book|Books||English|Wiley,|[1992]|xiv, 306 pages : illustrations ; 24 cm.
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Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b11471839 .i15645666 On Shelf On Shelf false true true false false true 32, 33, 34, 51, 35, 52, 53, 54, 31
subject_facet Handbooks and manuals, Meetings -- Planning -- Handbooks, manuals, etc
title_display The Complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, consultants to the Olympics, the Emmy Awards, and the PGA tour
title_full The Complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, consultants to the Olympics, the Emmy Awards, and the PGA tour / Ernst & Young
title_short The Complete guide to special event management :
title_sub business insights, financial advice, and successful strategies from Ernst & Young, consultants to the Olympics, the Emmy Awards, and the PGA tour
topic_facet Meetings, Planning